Graphic Identity Standards

It is vital for higher education institutions to present a well-founded and consistent brand identity. From the quality of our faculty to the beauty of our campus, there are many deep and far-reaching factors involved in creating a public image. Of all these elements, the most outwardly visible is our logo.

The most important element for successful identity implementation is consistent use and application. This Identity Standards Manual offers brief, easy-to-follow guidelines to ensure best use practices of our identity. Your cooperation in following these guidelines is essential for the successful implementation of this vital part of the Wagner College brand identity.

Graphic Identity Guide

For colors in web use, use the following hex codes:

Green: #004331
Gold: #a78e3d
Maroon: #571c1f
Navy: #023d61
Brown: #563019