There’s excitement in Campus Hall, where Wagner College started a new MBA program in media management during the fall of 2014. Former film company executive Stephen Greenwald, who helped design and build the program, gave us an update at the end of its inaugural semester.
“We have seven students in our first cohort,” Greenwald said. “They’re into different aspects of media — sports, TV, music — and bringing a mix of backgrounds and aspirations to the program, so it’s a lively bunch.”
The group is taking its first three foundational courses this semester — among them, a course in media law and ethics taught by Greenwald.
“For their capstone project, our students will come up with a business plan for a media venture — and then they’ll work on getting it launched.”
“In our class, we’re trying to make it practical,” he said. “They’re not lawyers, and they’re not training to be lawyers — but they need to know enough about media law to know when they need a lawyer!”
Looking forward, Greenwald is particularly excited about two aspects of Wagner’s media management MBA program.
“For their capstone project, our students will come up with a business plan for a media venture — and then they’ll work on getting it launched,” Greenwald said.
“And we have some very solid international content programmed into this MBA, with weeklong intensive seminars abroad. Students can study at Israel’s Kibbutzim College of Education or the HFF München in Germany, one of the 15 best film schools in the world.”
